Brazilians have a word to define when a lasting jinx doesn't leave their head: it's called "ZICA". We created a new amulet capable of pushing away such bad luck inspired by an herb that every Brazilian know (and now you do, too): Nothing is considered more powerful against misfortune than the rue. Just put a twig behind your ear, and boom! ZICA is gone.

Brazilians have a word to define when a lasting jinx doesn't leave their head: it's called "ZICA". We created a new amulet capable of pushing away such bad luck inspired by an herb that every Brazilian know (and now you do, too): Nothing is considered more powerful against misfortune than the rue. Just put a twig behind your ear, and boom! ZICA is gone.

Brazilians have a word to define when a lasting jinx doesn't leave their head: it's called "ZICA". We created a new amulet capable of pushing away such bad luck inspired by an herb that every Brazilian know (and now you do, too): Nothing is considered more powerful against misfortune than the rue. Just put a twig behind your ear, and boom! ZICA is gone.

Brazilians have a word to define when a lasting jinx doesn't leave their head: it's called "ZICA". We created a new amulet capable of pushing away such bad luck inspired by an herb that every Brazilian know (and now you do, too): Nothing is considered more powerful against misfortune than the rue. Just put a twig behind your ear, and boom! ZICA is gone.

Brazilians have a word to define when a lasting jinx doesn't leave their head: it's called "ZICA". We created a new amulet capable of pushing away such bad luck inspired by an herb that every Brazilian know (and now you do, too): Nothing is considered more powerful against misfortune than the rue. Just put a twig behind your ear, and boom! ZICA is gone.

my role > art direction

agency > Tech&Soul

with > Flávio Waiteman, Alexandre Prado, Guilherme Lemos, Saul Gervasio, Carolina Levy, Diogo Souza, Carolina Ruffeil

my role > concept and art direction

agency > Tech&Soul

with > Flávio Waiteman, Alexandre Prado, Guilherme Lemos, Saul Gervasio, Carolina Levy, Diogo Souza, Carolina Ruffeil

my role > concept and art direction

agency > Tech&Soul

with > Flávio Waiteman, Alexandre Prado, Guilherme Lemos, Saul Gervasio, Carolina Levy, Diogo Souza, Carolina Ruffeil

my role > concept and art direction

agency > Tech&Soul

with > Flávio Waiteman, Alexandre Prado, Guilherme Lemos, Saul Gervasio, Carolina Levy, Diogo Souza, Carolina Ruffeil

my role > concept and art direction

agency > Tech&Soul

with > Flávio Waiteman, Alexandre Prado, Guilherme Lemos, Saul Gervasio, Carolina Levy, Diogo Souza, Carolina Ruffeil

We created an innovative accessory that won’t let you drive if you are drunk. Simply blow into the Fiat Safe Key indicated part and in less than a second it analyzes the alcohol level in your body. If the driver has consumed alcohol, it will not open.

We created an innovative accessory that won’t let you drive if you are drunk. Simply blow into the Fiat Safe Key indicated part and in less than a second it analyzes the alcohol level in your body. If the driver has consumed alcohol, it will not open.

We created an innovative accessory that won’t let you drive if you are drunk. Simply blow into the Fiat Safe Key indicated part and in less than a second it analyzes the alcohol level in your body. If the driver has consumed alcohol, it will not open.

We created an innovative accessory that won’t let you drive if you are drunk. Simply blow into the Fiat Safe Key indicated part and in less than a second it analyzes the alcohol level in your body. If the driver has consumed alcohol, it will not open.

We created an innovative accessory that won’t let you drive if you are drunk. Simply blow into the Fiat Safe Key indicated part and in less than a second it analyzes the alcohol level in your body. If the driver has consumed alcohol, it will not open.

my role > concept and art direction

agency > Isobar Brazil

with > Fred Saldanha, Eduardo Battiston, Diego Araújo, Henrique Pecego, Steve Blask

Awards >
Cannes Lions 2015, Shortlist - Innovation
El Ojo 2015, Shortlist - Innovation
Clio Awards 2016, Shortlist - Product Design
Prêmio Lusófonos 2016/2017, Gold - Product Design
41º Yearbook CCSP - Promo/Direct marketing

my role > concept and art direction

agency > Isobar Brazil

with > Fred Saldanha, Eduardo Battiston, Diego Araújo, Henrique Pecego, Steve Blask

Awards >
Cannes Lions 2015, Shortlist - Innovation
El Ojo 2015, Shortlist - Innovation
Clio Awards 2016, Shortlist - Product Design
Prêmio Lusófonos 2016/2017, Gold - Product Design
41º Yearbook CCSP - Promo/Direct marketing

my role > concept and art direction

agency > Isobar Brazil

with > Fred Saldanha, Eduardo Battiston, Diego Araújo, Henrique Pecego, Steve Blask

Awards >
Cannes Lions 2015, Shortlist - Innovation
El Ojo 2015, Shortlist - Innovation
Clio Awards 2016, Shortlist - Product Design
Prêmio Lusófonos 2016/2017, Gold - Product Design
41º Yearbook CCSP - Promo/Direct marketing

my role > concept and art direction

agency > Isobar Brazil

with > Fred Saldanha, Eduardo Battiston, Diego Araújo, Henrique Pecego, Steve Blask

Awards >
Cannes Lions 2015, Shortlist - Innovation
El Ojo 2015, Shortlist - Innovation
Clio Awards 2016, Shortlist - Product Design
Prêmio Lusófonos 2016/2017, Gold - Product Design
41º Yearbook CCSP - Promo/Direct marketing

my role > concept and art direction

agency > Isobar Brazil

with > Fred Saldanha, Eduardo Battiston, Diego Araújo, Henrique Pecego, Steve Blask

Awards >
Cannes Lions 2015, Shortlist - Innovation
El Ojo 2015, Shortlist - Innovation
Clio Awards 2016, Shortlist - Product Design
Prêmio Lusófonos 2016/2017, Gold - Product Design
41º Yearbook CCSP - Promo/Direct marketing

You are Sam Note, a renowned explorer in search of new adventures. During you expedition to an island, you stumbled and fell into a mysterious cave, becoming trapped in a terrible time trap. In this game made in partnership with Escape60, your day resets every 4 minutes. The only way to reverse the spell is by solving the island's riddles, with the help of your Galaxy Note8.

You are Sam Note, a renowned explorer in search of new adventures. During you expedition to an island, you stumbled and fell into a mysterious cave, becoming trapped in a terrible time trap. In this game made in partnership with Escape60, your day resets every 4 minutes. The only way to reverse the spell is by solving the island's riddles, with the help of your Galaxy Note8.

You are Sam Note, a renowned explorer in search of new adventures. During you expedition to an island, you stumbled and fell into a mysterious cave, becoming trapped in a terrible time trap. In this game made in partnership with Escape60, your day resets every 4 minutes. The only way to reverse the spell is by solving the island's riddles, with the help of your Galaxy Note8.

You are Sam Note, a renowned explorer in search of new adventures. During you expedition to an island, you stumbled and fell into a mysterious cave, becoming trapped in a terrible time trap. In this game made in partnership with Escape60, your day resets every 4 minutes. The only way to reverse the spell is by solving the island's riddles, with the help of your Galaxy Note8.

You are Sam Note, a renowned explorer in search of new adventures. During you expedition to an island, you stumbled and fell into a mysterious cave, becoming trapped in a terrible time trap. In this game made in partnership with Escape60, your day resets every 4 minutes. The only way to reverse the spell is by solving the island's riddles, with the help of your Galaxy Note8.

Everyone knows Clear Men as an anti-dandruff shampoo. But the brand needed to expand its market and communicate that the product could also be used by people who don't have dandruff. To do this, we focused on its main attribute: freshness. So we created the Pombo Pistola, the nervous alter ego of the brand's spokesperson, Richarlison, who only calmed down when he refreshed his head with Clear.

Everyone knows Clear Men as an anti-dandruff shampoo. But the brand needed to expand its market and communicate that the product could also be used by people who don't have dandruff. To do this, we focused on its main attribute: freshness. So we created the Pombo Pistola, the nervous alter ego of the brand's spokesperson, Richarlison, who only calmed down when he refreshed his head with Clear.

Everyone knows Clear Men as an anti-dandruff shampoo. But the brand needed to expand its market and communicate that the product could also be used by people who don't have dandruff. To do this, we focused on its main attribute: freshness. So we created the Pombo Pistola, the nervous alter ego of the brand's spokesperson, Richarlison, who only calmed down when he refreshed his head with Clear.

Everyone knows Clear Men as an anti-dandruff shampoo. But the brand needed to expand its market and communicate that the product could also be used by people who don't have dandruff. To do this, we focused on its main attribute: freshness. So we created the Pombo Pistola, the nervous alter ego of the brand's spokesperson, Richarlison, who only calmed down when he refreshed his head with Clear.

Everyone knows Clear Men as an anti-dandruff shampoo. But the brand needed to expand its market and communicate that the product could also be used by people who don't have dandruff. To do this, we focused on its main attribute: freshness. So we created the Pombo Pistola, the nervous alter ego of the brand's spokesperson, Richarlison, who only calmed down when he refreshed his head with Clear.

OsGemeos are known worldwide for their graffiti on murals around the world. With the launch of the Samsung Galaxy Tab S3, with the new S-Pen, there is no more perfect duo to show all the creative potential that this tablet has to offer. They always drew on the same paper, and now, they do it on the same screen.

OsGemeos are known worldwide for their graffiti on murals around the world. With the launch of the Samsung Galaxy Tab S3, with the new S-Pen, there is no more perfect duo to show all the creative potential that this tablet has to offer. They always drew on the same paper, and now, they do it on the same screen.

OsGemeos are known worldwide for their graffiti on murals around the world. With the launch of the Samsung Galaxy Tab S3, with the new S-Pen, there is no more perfect duo to show all the creative potential that this tablet has to offer. They always drew on the same paper, and now, they do it on the same screen.

OsGemeos are known worldwide for their graffiti on murals around the world. With the launch of the Samsung Galaxy Tab S3, with the new S-Pen, there is no more perfect duo to show all the creative potential that this tablet has to offer. They always drew on the same paper, and now, they do it on the same screen.

OsGemeos are known worldwide for their graffiti on murals around the world. With the launch of the Samsung Galaxy Tab S3, with the new S-Pen, there is no more perfect duo to show all the creative potential that this tablet has to offer. They always drew on the same paper, and now, they do it on the same screen.

The CNA focuses on English for real-life situations, recognizing that when learning a new language, it's common to get confused with similar sounding or spelled words. When we're telling a story to a friend and encounter these confusions, it can completely transform the meaning, altering the course of the narrative.

The CNA focuses on English for real-life situations, recognizing that when learning a new language, it's common to get confused with similar sounding or spelled words. When we're telling a story to a friend and encounter these confusions, it can completely transform the meaning, altering the course of the narrative.

The CNA focuses on English for real-life situations, recognizing that when learning a new language, it's common to get confused with similar sounding or spelled words. When we're telling a story to a friend and encounter these confusions, it can completely transform the meaning, altering the course of the narrative.

The CNA focuses on English for real-life situations, recognizing that when learning a new language, it's common to get confused with similar sounding or spelled words. When we're telling a story to a friend and encounter these confusions, it can completely transform the meaning, altering the course of the narrative.

The CNA focuses on English for real-life situations, recognizing that when learning a new language, it's common to get confused with similar sounding or spelled words. When we're telling a story to a friend and encounter these confusions, it can completely transform the meaning, altering the course of the narrative.

Gamers will do basically everything to ensure a better performance. Some of them even appeal to pro rigs in a desperate attempt to make the computer handle the longest game battles. If the New Odyssey comes to update the way gamers play, why not update their complete gaming setup? Well, that’s exactly what we’ve done.

Gamers will do basically everything to ensure a better performance. Some of them even appeal to pro rigs in a desperate attempt to make the computer handle the longest game battles. If the New Odyssey comes to update the way gamers play, why not update their complete gaming setup? Well, that’s exactly what we’ve done.

Gamers will do basically everything to ensure a better performance. Some of them even appeal to pro rigs in a desperate attempt to make the computer handle the longest game battles. If the New Odyssey comes to update the way gamers play, why not update their complete gaming setup? Well, that’s exactly what we’ve done.

Gamers will do basically everything to ensure a better performance. Some of them even appeal to pro rigs in a desperate attempt to make the computer handle the longest game battles. If the New Odyssey comes to update the way gamers play, why not update their complete gaming setup? Well, that’s exactly what we’ve done.

Gamers will do basically everything to ensure a better performance. Some of them even appeal to pro rigs in a desperate attempt to make the computer handle the longest game battles. If the New Odyssey comes to update the way gamers play, why not update their complete gaming setup? Well, that’s exactly what we’ve done.

Do you know that only 2% of commercial flights pilots are women? Azul Airlines, a Brazilian airline company, wanted to change that. Since it is the airline company with the majority of women as pilots up there, Azul Airlines created a project that, in flights where the pilots were women, children would be invited to visit the pilot cockpit and meet the women in charge of flying the plane.

Do you know that only 2% of commercial flights pilots are women? Azul Airlines, a Brazilian airline company, wanted to change that. Since it is the airline company with the majority of women as pilots up there, Azul Airlines created a project that, in flights where the pilots were women, children would be invited to visit the pilot cockpit and meet the women in charge of flying the plane.

Do you know that only 2% of commercial flights pilots are women? Azul Airlines, a Brazilian airline company, wanted to change that. Since it is the airline company with the majority of women as pilots up there, Azul Airlines created a project that, in flights where the pilots were women, children would be invited to visit the pilot cockpit and meet the women in charge of flying the plane.

Do you know that only 2% of commercial flights pilots are women? Azul Airlines, a Brazilian airline company, wanted to change that. Since it is the airline company with the majority of women as pilots up there, Azul Airlines created a project that, in flights where the pilots were women, children would be invited to visit the pilot cockpit and meet the women in charge of flying the plane.

Do you know that only 2% of commercial flights pilots are women? Azul Airlines, a Brazilian airline company, wanted to change that. Since it is the airline company with the majority of women as pilots up there, Azul Airlines created a project that, in flights where the pilots were women, children would be invited to visit the pilot cockpit and meet the women in charge of flying the plane.